Brooklyn · New York
Web design, SEO, software and AI for Brooklyn small businesses
Sulo Systems works across Toronto and Brooklyn. We spend a lot of time in Carroll Gardens, we are open to small businesses across the borough, and we share your time zone, so you can meet the people doing the work in person or on a call. We also help owners work out where AI and automation will pay off.
In Brooklyn regularly, backed by a Toronto team
Sulo Systems is a Toronto company, with offices in East York and Woodbridge, and Brooklyn is another place we work from. We spend a lot of time here, with our base in the Carroll Gardens area, so sitting down in person is easy: at your shop or studio, over coffee or on a video call, whichever suits you.
We do not run a public storefront or walk-in office in Brooklyn, so book a call first and we will set a time and place. Toronto and Brooklyn share the Eastern time zone, so calls happen in normal business hours for both of us, and scope and price are always agreed in writing before work starts.
What we do
Designed and built in-house, the same way for every client.
AI consulting
A readiness assessment and 90-day roadmap: where AI and automation will pay off in your business, before you spend on building.
Learn more →AI digital transformation
Find where AI and automation will pay off in your business, then build it in stages that prove themselves.
Learn more →Website design
Fast, mobile-first websites designed to turn visitors into enquiries and bookings.
Learn more →Web development
Custom-coded websites, web apps and e-commerce, built in-house in Toronto.
Learn more →Local SEO
Get found on Google Maps and in the local results when people nearby search for what you do.
Learn more →SEO
Technical SEO, content and AI search visibility, measured by the enquiries it brings in.
Learn more →Custom software
Custom CRMs, portals, inventory, dashboards and workflow automation built around how your business already works.
Learn more →AI receptionist
Quinn AI answers enquiries and books appointments around the clock, on chat and by voice.
Learn more →AI and automation for Brooklyn small businesses
Most small businesses do not need an AI strategy. They need fewer missed enquiries, less double entry and a quicker way to quote, book and follow up, whether that is a café answering the same booking questions all day, a studio chasing class sign-ups or a contractor losing quotes in the inbox.
Our AI consulting starts with how your business actually runs: we find the pain points that cost the most time and tell you honestly what is worth automating, whether that is plain automation, a connected set of tools or an AI agent. Read the full guide to AI digital transformation for small business, or see what agentic AI can do.
Brooklyn businesses we help
Our focus is small, owner-led businesses that depend on being found and booked locally.
- Restaurants, cafés, bakeries and food businesses
- Boutiques, shops and makers selling in person and online
- Studios, gyms and class-based businesses that need booking
- Trades and contractors serving homes across the borough
- Creative studios, designers and photographers
- Professional services: legal, accounting, consulting and clinics
Local search across Brooklyn
Brooklyn customers search by neighbourhood as much as by trade: “bakery Carroll Gardens”, “plumber Park Slope”, “yoga studio Williamsburg”. Google answers with a map and a few listings above the normal results, so your Google Business Profile, your reviews and a website that confirms the same details decide who gets the call.
We set that foundation up properly: the right categories and services on your profile, clear service and neighbourhood pages on your site, and call, booking and direction tracking so you can see which searches bring in customers. We do not guarantee rankings, because no one honestly can. We agree scope in writing and report each month on what changed.
Examples of our work
We have built websites and run local search for businesses in other cities, including a North York law firm and a mobile detailing company in Raleigh, and built our own booking and restaurant platforms. See the platforms or more of our work.
Questions we get asked
Is Sulo Systems based in Brooklyn?
We are a Toronto company, with offices in East York and Woodbridge, and we spend a lot of time in Brooklyn, where our base is in the Carroll Gardens area. We do not run a public storefront there, so we meet clients at their business, over coffee or on video. Book a call and we will arrange a time and place.
Which parts of Brooklyn do you work in?
All of it. That includes Carroll Gardens and its neighbours Cobble Hill, Boerum Hill, Gowanus and Red Hook, plus Park Slope, Brooklyn Heights, Williamsburg, Greenpoint, Bushwick, Bed-Stuy, Crown Heights and beyond.
What kinds of businesses do you help?
Small, owner-led businesses that depend on being found and booked by people nearby: shops, restaurants and cafés, studios and gyms, trades and contractors, and creative and professional services.
How much does it cost?
Scope and price are agreed in writing before any work starts, and new projects start at $3,000. We agree payment terms at the same time, so there are no surprises. A 15-minute call is enough to give you a rough number.
Do you work with businesses elsewhere in New York?
Yes. Most of the work happens over video and shared documents, so we also take on businesses in the other boroughs and across New York. Toronto, Brooklyn and Raleigh all share the Eastern time zone, so calls fit normal business hours.
Do you help small businesses with AI and automation?
Yes. We start with an AI consulting assessment of how your business runs, find the pain points that cost the most time and tell you what is worth automating. If you want it built, we build it in small stages that prove themselves, and we say so plainly when AI is not the answer.
Do you build booking or restaurant software?
Yes. We have built our own products: Tempo for bookings, classes and scheduling, and Table Ready for restaurant reservations and waitlists. We can also build custom software around how your business already works.
Want to talk about your Brooklyn business?
Tell us what you do and who you serve. In 15 minutes we will say what we would do first, whether we are the right people, and roughly what it would cost. If we are not the right fit, we will say so on the call.